Hello, I'm Kathy! I am a Freelance Marketing Consultant based in York. I specialise in marketing and I have over 20 years of experience in the field working for a variety of clients. I have experience in the delivery of many projects across a number of industries. I specialise in online marketing & love to help small to medium sized companies grow and win new business.
I'm here to help you! Whether you're a start up company, an SME or a larger corporation, Eye for Marketing can help you with all your marketing needs, be it new branding, setting up or managing a marketing campaign, helping you improve your website or even business apparel!
Contact me today and we can discuss your business further and what help you require. I like to offer a pick and mix marketing service and can tailor a specific marketing package to your needs.
Are you so busy running your business that you don't have the time to spend on marketing? Let's meet for a coffee and let me help you with your marketing so you can concentrate on moving your business forward.
Are you in need of a new logo or do you wish to update your business branding and/or website? At Eye for Marketing I am all about first impressions and I can help you create a brand or product image you are super proud of.
We can work together and find a way to generate more engagement for your business. I can analyse your website, optimise it better for the search engines, or I can help set up PPC, social media or email campaigns.
Are you wanting stickers, tshirts, mugs or gifts with your business logo on? Or perhaps you're needing some staff polo shirts? I can help with minimum quantities to keep costs down
This answer really depends on where you are in your business journey. If you are too busy running your business and you're wearing too many hats with little or no time to spend on your marketing, then a marketing consultant such as myself can help you!
We have the right marketing expertise to take the stress away from you and we can help you grow your business and get you results. Ultimately this will save you time and money in the long run.
If you're unsure what direction to take, a marketing consultant can help you set a comprehensive marketing plan with clear goals, timelines and measurable results.
Typically a Freelance Marketing Consultant is cheaper. They usually work alone or have a small network of trusted partners who they get help from and tap into as and when is needed. They have little overheads and can be very hands on, offering you a 1-1 service. We are usually more flexible too.
A Marketing Agency will always cost you more. They have larger overheads as they usually consist of a team of specialists. They may get you faster results or offer you an Account Manager to work with who will give you monthly reports and so forth, but you will always pay extra for any additional services. Marketing agencies have the capacity to handle larger scale projects and they will always have more structured processes and systems in place.
You have to see marketing as an investment and not an expense.. that said, as a Freelance Marketing Consultant I work on an hourly rate basis. So before starting any project you will be informed how many hours I will need to spend on the project and how much it will cost you so there is no hidden or unexpected cost prior to commencing any work.
The timeline for seeing results can vary depending on the complexity of your business and at what stage of your business journey you are but once appointed, we usually see results between 1-3 months. More substantial results can take longer. But everything will depend on what service you need, what budget you have and how much time and effort gets put into your project.
We always start any communication with a friendly phone call or email where you can give us a brief summery of your business and what you are expecting from a Marketing Consultant. Then we can arrange a face to face meeting to discuss your needs in more detail.
Let's chat and move things forward! Eye for Marketing can help you with your project vision and goals. From concept to delivery, I can help to ensure your project looks great and delivers real results!
Most marketing doesn’t fail because “marketing doesn’t work.” It usually falls short because a few key fundamentals are missing or unclear. If your efforts aren’t turning into customers, it’s often a matter of refining the basics rather than starting from scratch.
What I see again and again is this: it’s not that businesses aren’t willing to invest in marketing, they just want it to make sense. That’s where I come in. I’m Kathy, and at Eye for Marketing, I help businesses set up affordable, intentional marketing that’s designed to actually work. We don’t need massive budgets or complicated campaigns.
A lot of small business owners put off updating their website, and it’s easy to see why. If it’s “good enough” and still online, it can feel like something that can wait. But your website is often the first place potential customers interact with your business.
